I'm a digital specialist & no-code maker based in South Africa. I work with brands of all shapes and sizes to grow their online presence and generate more sales.
2022–now
I’m currently building Zuukoh Digital, a no-BS performance and e-commerce marketing agency that focuses on delivering real results.
At Zuukoh Digital, I lead a team of experts who take a data-driven approach to ensure that every marketing effort aligns with our clients' business goals. We specialize in maximizing ROI and driving sustainable growth through precise strategies that eliminate guesswork.
My role is to ensure that we consistently help businesses scale efficiently and thrive in the competitive lead generation and e-commerce spaces.
2024–now
As a Performance Marketing Specialist at Grey Wolf Agency, I lead data-driven campaigns that align seamlessly with each client’s goals. My role begins with strategic planning, where I dive into market research and competitor analysis to uncover opportunities that can shape effective campaign strategies. I set clear KPIs to measure success, ensuring that every campaign I create has measurable impact.
In executing paid campaigns across platforms like Google Ads, Meta Ads, and LinkedIn Ads, I manage budgets to balance cost efficiency with maximum ROI. By continuously A/B testing ad creatives, formats, and audience targeting, I drive high performance and keep each campaign agile and responsive to market changes. My commitment to optimization is also reflected in my approach to conversion rate optimization (CRO), where I collaborate with the team to refine landing pages and customer journeys. Through split testing and a detailed analysis of conversion metrics, I make data-informed adjustments that elevate user engagement and drive results.
2022–now
As a freelance digital marketing specialist, I bring years of experience in helping businesses enhance their online presence and achieve measurable growth. I specialize in performance-driven marketing strategies, including paid advertising, SEO, and conversion optimization, tailored to the unique needs of each client.
My freelance work allows me to collaborate with a variety of businesses, offering customized solutions to help them reach their target audience, drive conversions, and maximize ROI. Whether it’s refining a digital strategy or executing campaigns that deliver results, I’m passionate about using data and insights to help businesses succeed online.
2020–now
As a Digital Specialist at Katana, I manage and optimize performance marketing and strategic digital campaigns for a diverse range of clients. My work focuses on executing data-driven strategies that align with clients' business goals, driving measurable results, and maximizing ROI.
I continuously refine campaigns using analytics and insights to ensure the best possible outcomes. At Katana, I stay at the forefront of digital marketing trends, helping brands grow and thrive in an ever-evolving online environment.
2019–2019
As a Marketing Assistant at Cats & Shepherd, I gained hands-on experience in executing marketing strategies and supporting day-to-day campaign activities. I assisted in the creation and implementation of digital marketing initiatives, including content creation, social media management, and email marketing.
This role allowed me to develop a strong foundation in marketing fundamentals while working closely with the team to ensure seamless campaign execution. My time at Cats & Shepherd helped me refine my skills in coordinating marketing efforts, analyzing performance metrics, and supporting the overall growth of the brand.
Get in touch with me using one of the links below or book a call by completing the form.
Begin your journey to achieving marketing success.